Unhappy With Your Life Insurance Carrier? Then Switch!
by Efin Advisor | December 4, 2009
Two-thirds of customers are dissatisfied with their life insurers and nearly half would be inclined to bolt to a competitor if they could get a better deal, according to consulting firm Accenture Ltd.
A survey of 5,600 consumers in 14 different countries and 10 industry sectors was conducted between April and May of 2009. About 2,500 of the participants were asked to evaluate their life insurance providers.
Just 34% of life insurance customers said they are satisfied with the service they are getting, and only one-fourth said they will recommend their current life insurance provider to others, Accenture reports.
The percentage of customers who said they will recommend their life insurers to others was the second lowest among the 10 industries included in the survey.
Time to switch?
Unsatisfied? Why Not Switch Your Life Insurance Company?
Despite low satisfaction levels with life insurers, survey participants are reluctant to switch life insurers. The apprehension appears to be related to a consumers’ perceptions that they are “locked in.” Another misperception is that it is inconvenient to switch providers.
Efinancial makes it easy to compare coverages and, if you like what you see, change policies with safety and convenience. With multiple options among America’s top insurance companies, you can look before you leap, and make a smooth transition that could put a spring of new confidence in your step.












After losing weight and getting in shape, I’d be curious if I can get a better policy than I did just four years ago. Think I’ll give it a shot!
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People in deteriorating health are no doubt reluctant to get underwritten during the term. Then again, optimal health is relative and most will find they are eligible for the same preferred coverage.
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Like the old saying about “the best time to look for a job (is when you have a job),” the best time to shop for a new life insurance policy is when you are insured. There’s no risk of cancellation of the current policy and you could be looking at a substantial, cost-saving cut in the cost of the insurance.
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